AI search visibility is whether ChatGPT, Gemini, Perplexity, or Google AI Overview recommends you, cites a page you own, or names you when a buyer asks a question. It is not the same as a Google ranking, and a missing engine result is a gap, not proof you were absent.
The customer support industry has significantly transformed over the past few decades. The paradigm has shifted away from live agents handling live chat and email support in favour of automated chatbots and, more recently, AI-driven smart chatbots since the advent of technology.
If you work in the field of search engine optimisation (SEO), you’ve probably been hearing quite a bit about E.E.A.T recently.
